WARNING: 2018’s fundraising totals saw the largest year- over- year decline in the last five years.
That’s the conclusion of The Fundraising Effectiveness Project and its just-released 4th Quarter Fundraising Report. The results are a concerning. The number of donors declined -4.5% compared to 2017— the largest decline in 5 years.
It’s not all bad news.
Topics: Retention Rate, Fundraising Effectiveness Project, fundraising revenue trends, donor file growth, fundraising metrics
Did you hear that faint sound? It was Chicken Little breathing a sigh of relief. When Q2 ended, the sky seemed to be falling. Donor retention and revenue were down. Long term impact of tax reform loomed over every fundraiser's halo. Today, Chicken Little and fundraisers across the land are smiling again. The Fundraising Effectiveness Project released a favorable 3rd Quarter Fundraising Report. Can we call it a comeback?
Topics: mid-level upgrade, Major Donor Pipeline, Revenue, Retention, Trends, Fundraising Effectiveness Project, FEP, Major Donors, fundraising revenue trends, growth in giving
The Quarterly Fundraising Effectiveness Project report was released this week and results are not looking good.
Bottom-line, response and revenue are down compared to the same time in 2017.
Topics: Donor Retention, Retention, Retention Rate, Fundraising Effectiveness Project, FEP, Action Strategies, benchmarks
“How are we doing?”
Topics: Revenue, Fundraising Effectiveness Project, benchmarks, fundraising revenue trends, growth in giving
The Quarterly Fundraising Effectiveness Project report was released this week and results aren’t good. At DonorTrends, we keep a close eye on FEP trends. It is the most important industry benchmark, representing more than 17,000 organizations. These transactions make up the Growth in Giving database [GiG]. This is the biggest database of its kind and provides organizations across the sector benchmarks to gauge their own progress.
Topics: Donor Retention, Retention, Retention Rate, Fundraising Effectiveness Project, FEP, Action Strategies, benchmarks
For the first time the non-profit sector is able to track fundraising performance throughout the course of the year. The Fundraising Effectiveness Project is now producing quarterly reports that give us real time data on what is happening across 9,179 organizations. In 2017 these quarterly reports allowed us to track the impact from some major fundraising events like the slew of disasters we saw in the third quarter to the tax reform passed at the very end of the year.
Topics: Donor Retention, Revenue, Retention, Fundraising Effectiveness Project, FEP, benchmarks
For many of us, this last week of the year is a time when things slow down. Whether you're traveling for the holidays, taking off a few hours early, or - even if you are working your standard work week - a lot of the world just seems to operate at a warm-up speed, as opposed to full-throttle. This is not the case, however, when it comes to donations. More donations will come in over this last week than at any other time throughout the year. For 2017, nonprofit organizations have a lot riding on just how much of a surge we'll see in year-end donations.
Topics: Year End Strategy, Revenue, Trends, Fundraising Effectiveness Project, FEP
Overall Donations and New Donor Retention is Down in 2016 - and continuing in a downward spiral!
Topics: Donor Retention, Revenue, Trends, Fundraising Effectiveness Project, FEP
Thanksgiving is upon us, a time of year when we reflect upon those things in our lives that we are grateful for. From a nonprofit professional standpoint, I’d like to give thanks to The Growth in Giving’s Fundraising Effectiveness Project (FEP.)
Topics: Donor Retention, Fundraising Strategies, Retention, Fundraising Effectiveness Project, FEP, Major Donors