Donor Insight •  Fundraising Action

Must-know stats from the

Fundraising Effectiveness Project [FEP] 

Fundraising Benchmark DonorTrendsThe AFP / FEP analyzes giving behavior from over 150+ million donations  totaling more than $70 billion dollars.

This is an invaluable resource for fundraisers to evaluate  donor retention and revenue trends.  

We've compiled the must-have insight from the quarterly and annual reports.  Complete the form to watch highlights from the report,  download infographics and PPT slides that you can use in presentations.

What's the FEP?

The Fundraising Effectiveness Project [FEP] provides nonprofits with tools for tracking and evaluating their annual growth in giving.   Growth in Giving Database facts:

  • Giving data through 2019
  • 20,000+ nonprofits in the U.S.
  • $70 Billion in donations [since 2005]