Metrics!
1 Comment Click here to read/write comments
Topics: Donor Retention, Lifetime Value, mid-level upgrade, donor upgrading, Fundraising Strategies, Upgrade Strategies, Retention, Trends, Lapsed, Lapsed Donors, Action Strategies, benchmarks
KNOW YOUR NUMBERS - HIT YOUR GOALS
0 Comments Click here to read/write comments
Topics: Donor Retention, Lifetime Value, New Donor Acquistion, mid-level upgrade, major donor upgrade, donor upgrading, Fundraising Strategies, Upgrade Strategies, Major Donor Pipeline, Retention, Retention Rate, Trends, Major Donors, Budgeting, Reactivation, Lapsed, Lapsed Donors, Action Strategies, benchmarks
Tonight the US President will deliver the State of the Union address.
If you had to stand before a constituency of marketing and fundraising professionals, how would you report on the ‘State of the Fundraising Union’?
Here’s my outline. (please add your own standing ovations and forced tears when needed.)
1 Comment Click here to read/write comments
Topics: Lifetime Value, Retention, Trends, Action Strategies, benchmarks
