Donor Insight. Fundraising Action.

Fundraising Football Kickoff

Posted by Caity Craver on 09/2018

I've waited  213 days for tonight.

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Topics: Ask Strategies, Major Donors, Moves Management, donor upgrading, Upgrade Strategies, Fundraising Strategies, mid-level upgrade, major donor upgrade, Lifetime Value

3 Year End Donor Upgrade Action Steps

Posted by Caity Craver on 08/2018

60% of all fundraising revenue is raised over the next few months.   What is your strategy during the 'season of giving' to upgrade donors?  If you don't have one, now is the time to create one. 

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Topics: Action Strategies, Major Donors, Upgrade Strategies, Moves Management, major donor upgrade, Lifetime Value, mid-level upgrade, Major Donor Pipeline, donor upgrading

How Can You Change “It Depends” To “For Sure”?  And the answer is....

Posted by Erica Waasdorp on 02/2018


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Topics: Action Strategies, Trends, Retention, Upgrade Strategies, Fundraising Strategies, donor upgrading, mid-level upgrade, Lifetime Value, Donor Retention, benchmarks, Lapsed Donors, Lapsed

Analytic Clinic - Coming to Chicago!

Posted by Pia Payne on 02/2018


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Topics: Action Strategies, Lapsed Donors, Lapsed, Reactivation, Budgeting, Major Donors, Retention Rate, Trends, Major Donor Pipeline, Fundraising Strategies, Upgrade Strategies, mid-level upgrade, major donor upgrade, New Donor Acquistion, Lifetime Value, Donor Retention, benchmarks, donor upgrading, Retention

Not Another Taco Tuesday!

Posted by Ben Miller on 12/2017

 Every Saturday before I head to the grocery store, I write a list of the meals my family will have for the week.  This helps me figure out what groceries I need to buy.  Planning ahead has its advantages, but it has disadvantages too.  If you don’t allow yourself flexibility to adjust the plan once in a while, you can find yourself with some rather disappointing results - and no way in which to change them. 

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Topics: Year End Strategy, Trends, Revenue, Fundraising Strategies, Budgeting, Upgrade Strategies, donor upgrading, Reactivation, Lapsed, Lapsed Donors

Webinar:  Upgrade Strategies

Posted by Your Coaches at DonorTrends on 10/2017


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Topics: Lifetime Value, Moves Management, Fundraising Strategies, Upgrade Strategies, Year End Strategy, mid-level upgrade, donor upgrading, Annual Fund, Webinar

Fundraising Football!

Posted by Your Coaches at DonorTrends on 09/2017

I love football! 

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Topics: mid-level upgrade, Lifetime Value, major donor upgrade, donor upgrading, Year End Strategy, Fundraising Strategies, Upgrade Strategies, Moves Management, Major Donor Pipeline

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Fundraising Facts, Stats, Tips, and Tactics for brillant marketers [like you!]

Fundraising Superhero,

We know how many capes you have to wear. Fighting the good fight, trying to raise money to fund critical programs. We're here to help. We're using this space to collect tips and trends that will help strengthen your fundraising superpowers.  Together, we'll fight Fundraising Foes like donor attrition, downgrading, and rising costs. 

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